What Is the OmniX Program? A Smarter Way to Partner with a Marketing Agency
Most marketing firms run on the same model: hundreds of clients, high fees, and shallow engagement. The OmniX Program flips that script. Instead of spreading ourselves thin, we work deeply with a select number of clients on a performance-based model that ensures we only win if you win.
Here’s how it works, and why clients like Kay Park found the model refreshing.
1. Deep Partnership, Not a Vendor Relationship
With OmniX, we intentionally limit capacity to around 20 clients. This allows us to dedicate a full team across strategy, Meta and LinkedIn ads, HubSpot, email, SMS, design, and video. It’s essentially $30–40K worth of payroll talent dropped into your team on day one.
2. Performance-Based Pricing
Clients choose between:
A low monthly fee + smaller revenue share, or
No fee + larger revenue share.
This way, you’re not burdened with large upfront agency costs. Instead, we share in the upside when revenue grows.
3. Transparent Tracking & Measurement
A big client question was: “How do you measure revenue from video or ads?” The answer: everything runs through trackable platforms like HubSpot, Facebook, LinkedIn, or eCommerce integrations. If a sale can’t be tied back to our campaigns, we don’t take credit.
Tools like UTMs and Triple Whale make sure results are accurate and fair—even separating out repeat purchases or leads that don’t come through our channels.
4. No Royalties, No Hidden Fees
Another question asked: “If a customer buys again years later, do we still pay you?” The answer is no. There are no royalties. If a customer comes back later on their own, you keep 100% of the revenue.
5. You Own Your Content
Any videos, graphics, or creative we produce remain yours—even if the contract ends. This was a major reassurance for clients who want lasting assets without strings attached.
6. Works for Both B2B and B2C
Clients asked whether OmniX works better in B2B than B2C. The truth: it works for both. In B2B, the educational trust-building model is especially powerful. But B2C brands (like retail) have also used OmniX to generate ideas and videos that drive immediate sales.
Takeaway: OmniX is designed for companies that want a true partner—not just another agency. It’s a model built on fairness, measurable results, and long-term growth.